How a legacy of strength transformed into a mission for pure, everyday wellness.
In today’s world of marketing gimmicks and greenwashing, it’s rare to find a wellness brand built not just on trends, but on trust, transparency, and timeless values. NEAT Everyday isn’t your typical clean beauty brand—it’s a story of transformation, rooted in legacy and grown through purpose.
At first glance, Mangalam Steel and NEAT Everyday may seem like worlds apart. One stands for industrial strength, the other for personal wellness. But if you look closer, you’ll find a common thread: integrity, innovation, and a deep commitment to well-being—whether it’s for the infrastructure of cities or the health of individuals.
The Roots: A Legacy Born in Beawar, Rajasthan
The story of NEAT begins in Beawar, Rajasthan, where the Mangalam Group took its first steps as a trusted steel manufacturer. For decades, Mangalam symbolized reliability, strength, and excellence in infrastructure. But behind the scenes, the family envisioned a different kind of strength—the kind that comes from within.
As the founders explored natural living and wellness in their own lives, they noticed something striking: despite India’s rich Ayurvedic heritage, the market was flooded with over-processed, chemical-heavy personal care products—often far removed from what nature intended.
The solution? A return to simplicity. A return to purity.
Thus, NEAT Everyday was born.
The Mission: Purity You Can Trust, Wellness You Can Feel
NEAT is more than a brand; it’s a mindset. A ritual of choosing cleaner, smarter, more honest alternatives to support your health and glow—inside and out.
In a world that pushes complexity, NEAT chooses simplicity.
In a market full of promises, NEAT offers purity that delivers.
From cold-pressed oils to plant-based soft gel capsules, every NEAT product is a reflection of care, authenticity, and effectiveness. The goal? Make self-care easy, safe, and accessible—every single day.
The Products: Clean Wellness Essentials
Let’s talk about what makes NEAT’s offerings so special.
1. Cosmetic Oils
NEAT’s flagship 100% pure cold-pressed castor oil is sourced directly from farms in Kapadvanj, Gujarat. It’s loved for:
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Strengthening hair
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Thickening eyebrows & eyelashes
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Deeply moisturizing skin
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Naturally supporting nails and scalp health
2. Plant-Based Softgel Capsules
Unlike hard-to-digest synthetic supplements, NEAT’s soft gels are 100% vegan and cold-pressed, offering benefits like:
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Fenugreek Oil Capsules – Supports hormonal balance & blood sugar control
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Garlic Oil Capsules – Heart health & immunity boost
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Turmeric & Ginger Oil Capsules – Inflammation & joint care
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Evening Primrose Oil Capsules – Skin clarity & menstrual wellness
These soft gels are free from artificial colors, binders, preservatives, or fillers—just nature’s goodness, sealed in a soft capsule.
3. Skincare Essentials
From Aloe Vera Gel to Rose Water Facial Mist, NEAT’s topical range complements your wellness with:
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Natural hydration
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Anti-inflammatory protection
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Calming and toning effects for all skin types
What Makes NEAT Different?
Unlike many brands that merely follow the clean beauty trend, NEAT is deeply invested in the philosophy of holistic, sustainable living.
Here’s how:
Farm-to-Face Sourcing
NEAT works with trusted farmers and processes many ingredients in-house, ensuring quality control from seed to bottle.
Cold-Pressed Technology
This method retains nutrients and purity by avoiding heat or chemicals. It’s better for you, and better for the planet.
Minimalist Formulations
No unnecessary fluff. Every ingredient is there for a reason—and that reason is your well-being.
Family-Backed Trust
Led by visionaries:
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Vipin Prakash Mangal – Chairman & Executive Director
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Chanakya Prakash Mangal – Director
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Chandragupt Prakash Mangal – Director
This isn’t a VC-backed startup. It’s a mission-led, legacy-rooted brand that puts its name and values on the line.
The Clean Beauty & Sustainability Movement
The clean beauty wave is sweeping the globe—but at NEAT, it’s not a trend, it’s a responsibility. NEAT is committed to:
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Eco-conscious packaging
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Sustainable farming partnerships
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Cruelty-free formulations
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Education around mindful wellness choices
As more consumers become aware of the long-term effects of synthetic beauty, NEAT offers a clear, honest alternative—one that doesn’t compromise.
“Our goal is not just to sell products—it’s to create a movement of people who treat their bodies and the planet with the respect they deserve.” — NEAT Everyday Team
Why NEAT is the Future of Wellness
Consumers today want transparency, simplicity, and science-backed nature—and NEAT delivers on all three.
With growing demand for vegan supplements, chemical-free skincare, and sustainable wellness solutions, NEAT is perfectly positioned to become a leader in India’s wellness revolution.
Already, NEAT is expanding across India and internationally, with product lines that are growing in both depth and diversity. Each item is affordable, functional, and rooted in trust.
Where to Begin Your Journey?
Explore the full product range at NEAT Everyday’s Website
Start small. A bottle of castor oil. A soft gel for gut support. A spritz of rose water.
What begins as a choice becomes a ritual.
And what begins as a ritual becomes a lifestyle.
Final Words
From the steel that built cities to the oils that heal skin, the NEAT Everyday journey is one of vision, evolution, and heart. It’s about doing things differently—not louder, but better.
In an industry racing for trends, NEAT chooses timelessness. In a market chasing complexity, NEAT stays pure, simple, and honest.
So whether you’re a wellness newbie or a conscious care enthusiast, NEAT invites you to come home to nature. Every single day.
